Articles

 

Explore my insights on how design drives business impact, differentiation and growth

 

Product

 

Productizing Digital Services

 

Designing repeatable and scalable experiences

 
Productizing Digital Services – Designing repeatable and scalable experiences
 

Designing repeatable and scalable experiences

 
 

Business

 

Growing Online Business with Design

 
Growing Online Business with Design – Driving traffic and boosting online sales with growth hacking tactics

Business

 

Growing Online Business with Design

 

Driving traffic and boosting online sales with growth hacking tactics

 
 

Branding

 

Mastering the Art of Brand Strategy

 

Practical guide to building a strong brand strategy

 
Mastering the Art of Brand Strategy – Practical guide to building a strong brand strategy
 

Practical guide to building a strong brand strategy

 
 

Leadership

 

Leading with Design

 
Leading with Design – Driving business value with design governance

Leadership

 

Leading with Design

 

Driving business value with design governance

 
 

“Teams should be shuffled every now and then to bring in fresh thinking.”

 

Perttu Talasniemi

 

Business

 

Business by Design

 

Achieving concrete financial value with business design

 
Business by Design – Achieving concrete financial value with business design
 

Achieving concrete financial value with business design

 
 

Concept

 

Lost Art Form of Concept Design

 
Lost Art Form of Concept Design – Crystallizing an idea into tangible format

Concept

 

Lost Art Form of Concept Design

 

Crystallizing an idea into tangible format

 
 

Strategy

 

Design meets Strategy

 

Creating business value by merging design and strategy

 
Design meets Strategy – Creating business value by merging design and strategy
 

Creating business value by merging design and strategy

 
 

Strategy

 

Designing to Differentiate

 
Designing to Differentiate – Standing out in a competitive market

Strategy

 

Designing to Differentiate

 

Standing out in a competitive market